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LESSONS FROM THE PACIFIC COAST, THE HATFIELD CENTER, NEWPORT, OREGON

POSTED JULY 28 AT 11:06 AM

The following blog was…

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Contact: Steven Leibman or Grace Per Lee
802-864-1848 ext. 125 or 131
sleibman@echovermont.org or gperlee@echovermont.org

Shaw’s Public Affairs Manager Dina Piran
508-313-3473 Dina.Piran@shaws.com

SHAW’S “REUSABLE POLAR BEAR BAGS” TO BENEFIT ECHO

Vermont Campaign Runs January 2 through February, 28, 2009

BURLINGTON, Vt. – As part of a New England-wide campaign, Shaw’s Supermarkets has selected ECHO Lake Aquarium and Science Center to be the representative Vermont environmental attraction to receive a portion of the proceeds from their popular Reusable Polar Bear Bags, from January 2 through February 28, 2009.

For every $1.50 Reusable Polar Bear Bag purchased at a Vermont Shaw’s, 10 cents will be donated to ECHO — whose mission is to inspire the stewardship of the Lake Champlain Basin. And, as an incentive to visit ECHO, an accompanying, special discount coupon will offer $2.00 off admission for every person in a party.

“We want to encourage more shoppers to buy and use their reusable bags, which also will benefit ECHO,” said Shaw’s President Larry Wahlstrom. “This campaign supports our mission of environmental stewardship.”

ECHO’s Executive Director Phelan Fretz says “Environmental action is about the small choices we make every day — like bringing a reusable bag to the grocery store. We are very grateful to Shaw’s for communicating this fundamental stewardship message through their Reusable Polar Bear Bags campaign, and for choosing ECHO as the beneficiary of the initiative in Vermont.”

The campaign will be launched with an event at the South Burlington Shaw’s on Saturday, January 10 between 10 a.m. – 2 p.m., featuring announcements by dignitaries from Shaw’s Supermarkets, Inc. and ECHO; an appearance by ECHO’s mascot, NEWTon; eco-activities at an ECHO booth; and free balloons and cookies.

The winter Reusable Polar Bear Bags campaign will benefit environmental attractions throughout New England, including: Mystic Aquarium in Connecticut; Maine Audubon Society; New England Aquarium in Massachusetts; Seacoast Science Center in New Hampshire; Roger Williams Zoo in Rhode Island; and ECHO Lake Aquarium and Science Center, at the Leahy Center for Lake Champlain, in Vermont. For further information, go to echovermont.org or call 1-877-ECHOFUN.

 

ECHO Lake Aquarium and Science Center is located at the Leahy Center for Lake Champlain, on Vermont’s Burlington Waterfront. ECHO features 70 live species, over 100 interactive experiences, seasonal changing exhibits and events — all exploring the Ecology, Culture, History, and Opportunity for stewardship of the Lake Champlain Basin. The 2.2 acre Leahy Center environmental campus is also highlighted by the Lake Champlain Basin Program Resource Room, UVM’s Rubenstein Ecosystem Science Laboratory, Lake Champlain Navy Memorial, ECHO’s Eclectic Gift Shop, and green-themed Think! Café. Open year-round, 10 a.m.-5 p.m., except Thanksgiving, Christmas Eve & Day. Admission is $7-$9.50; children under 3 and K-12 classroom teachers with credential ID are free. For more information visit echovermont.org, call 1-877-ECHOFUN, or write to ECHO Lake Aquarium and Science Center, Leahy Center for Lake Champlain, One College Street, Burlington, VT 05401.

Shaw’s, Osco and Star Market are a division of SUPERVALU INC. Throughout the six New England states, there are more than 200 store locations employing approximately 28,000 associates. SUPERVALU INC. is one of the largest companies in the United States grocery channel with estimated annual sales of $45 billion. SUPERVALU holds leading market share positions across the U.S. with approximately 2,500 retail grocery locations, including approximately 920 in-store pharmacies. Through SUPERVALU’s nationwide supply chain network, the company provides distribution and related logistics support services to more than 2,500 independent retailers and other grocery endpoints across the country. SUPERVALU has approximately 190,000 employees. For more information about Shaw’s visit www.shaws.com or about SUPERVALU visit www.supervalu.com.

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