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NEW FROM
THE ECHO BLOG

LESSONS FROM THE PACIFIC COAST, THE HATFIELD CENTER, NEWPORT, OREGON

POSTED JULY 28 AT 11:06 AM

The following blog was…

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FOR IMMEDIATE
RELEASE

August 18, 2010

Contact: Phelan Fretz, Executive Director
pfretz@echovermont.org
802.864.1848 ext. 126

Downloadable photos available at
http://www.echovermont.org/visitors/photos.html?gallery=gsmart#photos
 

Gerianne Smart joins ECHO Lake Aquarium and Science Center as
Director of Marketing and Communications

 

BURLINGTON, Vt. — Phelan Fretz, Executive Director of ECHO Lake Aquarium and Science Center, at the Leahy Center for Lake Champlain, is pleased to announce the addition of Gerianne Smart as the new Director of Marketing and Communications.

Ms. Smart, a long-time resident of Ferrisburgh and founder of the marketing firm Smart Communication, joins ECHO after an extensive search was launched earlier this summer. Ms. Smart was for many years the advertising director for Vermont Life magazine as well as the advertising and marketing agency for a variety of clients throughout Vermont. She is also a film producer having just completed the film “The Summer of Walter Hacks” with film director and co-writer George Woodard. She has served on the Leadership Team for the Lake Champlain Quadricentennial Commission, appointed by Governor Douglas, and was the co-chair of the marketing committee. She is currently on the board of trustees for the Vermont Arts Council.

“I have long been a fan and frequent visitor to ECHO with my 10-year-old daughter in tow. I recognize that I have been given a great opportunity and I am overjoyed to be a part of the amazing team at ECHO and to now play a small part in the overall success of the organization”, said Ms. Smart.

“Gerianne brings a level of expertise and media connections that will serve ECHO and its mission well as we embark on some exciting changes over the next couple of months and years”, according to Fretz.

Some of the changes include the tripling of the size of the flexible program and exhibition space which should be completed by the summer of 2012. The new space will enable ECHO to host a variety of large exhibits, public discussions and forums, as well as expanded events and programs for children and adults. The new space will also allow ECHO to better engage visitors about the important issues facing science education, Lake Champlain, and the community. “There are a myriad of amazing travelling exhibits that we will be able to present once the space is complete and with 6,000 square feet to play with we no longer have to imagine the possibilities”, says Julie Silverman, Director of New at ECHO.

Gerianne Smart can be reached at gsmart@echovermont.org or 802.864.1848 ext. 125. A high definition photo of Ms. Smart is available at: www.echovermont.org/visitors/photos.html?gallery=gsmart#photos

ECHO Lake Aquarium and Science Center is located at the Leahy Center for Lake Champlain, on Vermont’s Burlington Waterfront. ECHO features 70 live species, more than 100 interactive experiences, changing and permanent exhibits and seasonal events — all exploring the Ecology, Culture, History, and Opportunity for stewardship of the Lake Champlain Basin. The 2.2 acre Leahy Center environmental campus is also highlighted by the Lake Champlain Basin Program Resource Room, UVM’s Rubenstein Ecosystem Science Laboratory, Lake Champlain Navy Memorial, ECHO’s Eclectic Gift Shop, and ecology-themed Think! Café. Open year-round, 10 a.m.-5 p.m.; closed Thanksgiving, Christmas Eve & Day. For more information visit echovermont.org, call (toll-free) 1.877.324.6386, or write to ECHO Lake Aquarium and Science Center, Leahy Center for Lake Champlain, One College Street, Burlington, VT 05401.

For more information call (toll-free) 1.877.324.6386 or visit www.echovermont.org.

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